Introducing: Johnson & Johnson MedTech

Rebranded Johnson & Johnson Medical Device Companies to Johnson & Johnson MedTech. Established the brand voice for the company’s new direction and rolled out the rebrand on social media.

Bringing stories to life

Created series Drivers of Innovation to establish JJMT as a leader in medtech and DE&I, featuring the unique journeys and perspectives of JJMT employees. Combed through hours of interview footage to craft the most compelling storyline for each video.

Thought leadership

Ashley McEvoy is the Executive Vice President and Worldwide Chairman of JJMT. Created content for Ashley’s LinkedIn page in her own voice to grow her platform as a thought leader in medtech.